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I admit it. I am sharing today’s post because not only is it a good one by Carolyn Howard-Johnson at Insecure Writers Support Group, but also because I now have the earworm “Go Your Own Way” by Fleetwood Mac running through my head and I thought I would share. You are welcome. Also how cool is it that her last name is “Howard Johnson” like the old restaurant chain? This much kismet and awesomeness from the universe must be shared! “You can Promote your own waaaaay. You can make it a promote daaaaay.”
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Carolyn Howard-Johnson Says, Promote Your Own Way
Today we’re excited to have Carolyn Howard-Johnson as our guest. She has provided us with a dynamite post about promotion, something writers must do, but sometimes dread or simply don’t know where to start doing. Carolyn’s a savvy, successful promoter who shares her expertise as she has here, but also in her multi-award winning books. More about those below!
A Promote-Your-Own-Way Case Study
Saturday Night Live Writer Uses
Article/Essay Route for Marketing
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By Carolyn Howard-Johnson, author of the multi award-winning
HowToDoItFrugally Series of books for writers
In the second edition of the flagship book in my multi-award-winning series of books for writers, The Frugal Book Promoter, I suggest writing articles and selling them (or giving them away free). It is an especially good way to get exposure for authors who are shy or think they’ll hate marketing but admit they love writing. So I was pleased to see an op-ed piece in the LA Times written by Patricia Marx, former Saturday Night Live writer and a staff writer for The New Yorker.
Read the full post on Insecure Writers Support Group