Quick Link: How to Sell Thousands of Books When You Don’t Have an Audience

Quick links, bringing you great articles on writing from all over the web.

Sometimes it feels like a no win situation. People can’t find you because you don’t have any sales but you can’t make sales until people find you. Getting that initial lift is hard for a new author. Thankfully Frank McKinley from Postive Writer has some great basic tips on how to do the best you can to find your initial audience.

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How to Sell Thousands of Books When You Don’t Have an Audience

by Frank McKinley

Do you have a book inside you that needs to be shared with the world?

I know how you feel. You should write it and sell it, even if you don’t have an audience yet…

But I’m an Unknown Author

I started writing books 4 years ago.

It all started with a series of leadership articles I wrote for my client to give to his customers. As he read them, he told me time and again, “You need to make this into a book!”

I said, “You know. That’s a great idea!”

After the third time he told me, I knew he meant it.

Isn’t the Market Saturated?

The last time I checked there are almost 70 million books on Amazon.

That’s enough to make you wonder whether anyone at all will see your book.

Sure, there’s a lot of garbage uploaded to Amazon every day. After you read this, you won’t be one of those authors who set themselves up to fail.

Trust me, there is always room for good books. People are still buying them, reading them, and raving about them.

Are you ready to join the club of bestselling authors?

Get your marketing hat on and let’s get started!

 

Read the full post on Postive Writer.

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Quick Link: Book Marketing: How to Get Your Self-published Books into Bookstores

Quick links, bringing you great articles on writing from all over the web.

Indie publishers in brick and mortar stores? Yep, the post from the Self-Publishing Advice Center is more a cautionary tale of what not to do BUT if you join the Alliance of Independent Authors you also get a free (!) download of their book on how to get your title into stores!

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Book Marketing: How to Get Your Self-published Books into Bookstores

The latest guidebook for indie authors in ALLi’s Successful Self-publishing Series has been written to answer one of the most frequent questions posed by self-published writers: “How do I get my book stocked in a bookstore?” – and the frequent supplementary query: “Is it even worth trying?”

Although most indie authors make most of their sales online, many writers would love to see their books stocked in bricks-and-mortar stores – the kind where we bought books when we were kids, before Amazon was even a glint in Jeff Bezos’s eye. But many of them fear it can’t be done.

At ALLi, we believe it is possible for indies to work effectively with bookstores, and many of our author members are doing so. We also believe it is the indie’s prerogative to choose whether or not to take that route, and no author should feel a failure if they don’t.

But to make the decision that’s right for you, you owe it to yourself to acquaint yourself with the facts, rather than be deterred by rumours or misinformation.

Read the full post on Self-Publishing Advice Center

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Editor’s Desk: Kindle Instant Previews – Allow readers to preview your book on your site. Plus FREE book giveaway!

You may have used Amazon’s previewer tool in the past, where you were able to embed a preview link on your website or blog post. If you had, you will have realized that the widget was starting to show it’s age, didn’t always work the way it was suppose to, or at all.

That has all changed.

Amazon has updated its Kindle Instant Preview tool and it is wonderful. See below for a sample.

BookGorilla is giving away 50 free copies of
by Anne Hillerman!

 Click here to enter for your chance to win!

Normally $9.99
On sale now $0.99

Beautiful, right?

covers_exampleThere is so much to love. The look has been updated and the embed is mobile ready. Now, people can easily share your book! Add your Amazon affiliate ID during set up, and when they do share your preview, your affiliate link goes along with it. All while on your author site.

At the top of the embed you have the “Buy” button which opens a new window on Amazon to purchase the book. The “Share” button allows people to either email your preview, post on Facebook,  or tweet on Twitter. They even have a short link that can be shared anywhere, which includes your affiliate link. The bottom section lets you know how much of the free sample is left and will allow you to adjust the font size. Very helpful for small screens!  On computer or tablets, if you click on the “Preview” link, the sample is opened as the same size as the image. However, if you click on the text, it will toggle the bottom options and allow you to view the sample full screen.

Amazon_reader_3The best part is that Amazon has made this so very easy to set up. First find your book on Amazon. On the right side of the screen, by the share buttons is the <embed> link. Click on that embed link and customize.  You have a choice to create a link that will go to the opened preview pane on Amazon, or the ability to “Embed on your site (HTML)”. Here is where you add your Amazon affiliate tag, and make other customizations such as the size of the image.

Not every book may be available, but so far I haven’t found one that isn’t. If you are already selling the your book(s) directly yourself,  this may not be an ideal option for you. But for many authors, the pain of having to deal with setting up a store to deal with purchases makes this a wonderful alternative. See Amazon for more details.

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If you liked this article, please share. If you have suggestions for further articles, articles you would like to submit, or just general comments, please contact me at paula@publetariat.com or leave a message below.