20 Essential Works Of Latin-American Literature

This post originally appeared on the Bachelors Degree Online site.

Latin-American literature, in spite of its prolificacy and influence, sadly enjoys less academic recognition than its European-American counterparts in the "Western" canon. Though authors hailing from a diverse selection of countries with a diverse selection of opinions, insights and experiences earn plenty of national and international awards, they remain largely overlooked when it comes to slapping together syllabi.

 

While familiar names such as Pablo Neruda and Gabriel Garcia Marquez enjoy "household name" status amongst literary types, plenty of readers are missing out on lesser-known authors with some amazing things to say and share. Though not a comprehensive list, the following selections provide a decent introduction to the eclectic literature of Hispanic North, Central and South America. Use them as a starting point to explore a wide range of cultures, histories, politics and plenty more.

  1. Twenty Love Poems and a Song of Despair (1924) by Pablo Neruda: Pretty much any of Pablo Neruda’s poetry collections could have ended up on this list, but this one in particular stands out as the one that finally piqued critical attention. Considered one of the greatest poets in the Spanish language, his push into the literary consciousness was published when he was only 19. At the time, mainstream audiences considered the overt, unapologetic sexuality contained within the collection something scandalous.

  2. The Aleph and Other Stories (1949) by Jorge Luis Borges: This short story collection by one of Argentina’s literary gems takes readers on a fantastic voyage through space, time and some of the most hauntingly beautiful surrealist landscapes. Fantasy fans with a love of magic realism and mind-bending takes on parallel universes, the supernatural, immortality, theology, identity and other rich themes would do well to pick up Borges’ masterpiece. It will certainly stimulate the imagination in numerous exciting ways.

  3. The Burning Plain and Other Stories (1953) by Juan Rulfo: Fifteen short stories offer readers an incredibly human glimpse into the lives of rural Mexican families and individuals. Reviewers enjoy how the tales shift from traditional structures to something a little more anecdotal to the more experimental homages to pop art. No matter how he chooses to convey the message, though, all of Rulfo’s tales illustrate the harsh reality and extreme poverty that many of Mexico’s inhabitants face.

  4. Gabriela, Clove and Cinnamon (1958) by Jorge Amado: Sweet, poverty-stricken Gabriela falls for a Syrian barkeep named Nacib Saad while Brazil divides over its cacao exports. The nation’s tense struggle between tradition and modernization provide an interesting — if not outright satirical — backdrop for their odd little love story. For readers not terribly interest in matters of romance, the book provides an interesting insight into the social, political and economic history of a massive, sometimes volatile, region of the world.

  5. Hopscotch (1963) by Julio Cortazar: The title of the novel refers to Cortazar’s brilliant use of structure. It boasts 155 chapters, which readers can either take chronologically or skipping between them, resulting in a few different endings. Narrator Horacio Oliveiera meanders through Paris nightlife, engaging in philosophical, bohemian discussions with his lover and friends, contemplating the nature and value of existence itself.

  6. One Hundred Years of Solitude (1967) by Gabriel Garcia Marquez: Easily one of the most recognized, beloved and studied works of Latin-American literature, the lush One Hundred Years of Solitude blends the tenets of the modernist, magic realist and Vanguardia movements into one memorable novel. Drawing from Colombian history — especially as it pertains to the city of Macondo — he weaves the intricate tale of seven generations. All of them experience some form of bizarre hardship in a way that mirrors the city’s real-life struggles.

  7. Conversation in the Cathedral (1969) by Mario Vargas Llosa: As Odria’s dictatorship plagues Peru, characters hailing from vastly different sociopolitical backgrounds intertwine. Through discussions at a bar known as the Cathedral, two men express their own experiences and opinions regarding the volatile political climate. Along the way, they also attempt to untangle the complex issues surrounding the role one’s father played in the death of a major underworld instigator.

  8. The Obscene Bird of Night (1970) by Jose Donoso: Slowly, deftly, this novel explores questions of time and its intimate, essential relationship with life. Magic realism, a staple component of many notable Latin-American works, relays the traditional Chilote tale of the Imbunche — driving home its eerily supernatural theme. Existential crises, it seems, can bring out the ravaging monster in many people.

  9. I, the Supreme (1974) by Augusto Roa Bastos: Like many highly regarded Latin-American authors, Paraguayan Augusto Roa Bastos found narrative inspiration in his nation’s tempestuous history and layered culture. His exceptionally experimental, frequently lauded novel questions the validity and stability of a dictatorship, pulling elements directly from then-current politics. Although he understandably took some liberties with reality, the result eventually defined an entire genre.

  10. Kiss of the Spider Woman (1976) by Manuel Puig: This tense stream-of-consciousness novel is also an essential read for those who enjoy or want to learn more about LGBTQIA literature as well. Taking place almost completely in dialogue, the narrative focuses on a gay window-dresser and a political revolutionary sharing a Buenos Aires prison cell. Deep philosophical discussions help the pair pass the time and learn more about the world around them, which eventually leads to both romance and tragedy.

 

Read the rest of the post on the Bachelors Degree Online site.

Lightning Source Waives Setup Fees For Current Promotion

Printer Lightning Source (LSI 284.40 – Index Rating, January 2011 ) is running a promotion at the moment for publishers and authors. All set-up fees will be waived if 50+ books are ordered. This offer is being run for a limited period and includes a discount code to be used against the offer. Further details at the Ingram link [after the jump]…

 
Here is the full Ingram marketing blurb

Enter FREESETUP (all caps – code is case sensitive) in the promotion field when you submit your new title.

  • All Lightning Source manufactured book types are eligible for this promotion – Color, Black & White, Hardcover and Paperback.
     
  • All orders must be sent to one ship-to location to be eligible for the promotion.
     
  • The free title setup promotion can be combined with automatic volume discounts offered on the LSI website.
     
  • Other discounts cannot be combined with this offer.
  • All books submitted using the FREESETUP promotion must ship no later than March 17.
     
  • When you place an order for 50 or more books, while you will receive a title set up invoice, your title set up fee will be automatically credited.
     
  • The 50 book order must be for the newly set up title.
     
  • Both scan and digital set up of books are eligible for this promotion.

 

This is a reprint from Mick Rooney’s POD, Self-Publishing and Independent Publishing.

Rehashing Some Bare Bones Writing Tips

Today has been a bit of blur. As a consequence, I’ve not had the time to sit here and compose a post until the last minute. I’m only telling you, dear readers, because I’ve been trying stick to a Thursday posting schedule. Just a little FYI for those interested. With that out of the way, I should get to the point of this post. I want to share some writing tips with you. They are not original to me. I’ve found them here and there. In fact, some have been rehashed many times by writers and teachers alike to help you make your writing better.

I’m certainly not your sage or your guru seeking to pass on the tried and true wisdom that I’ve inculcated and use regularly in my own practice. No, not at all. I’m here in the trenches with you. I’m learning — and rehashing — this advice as I move forward in my own writing endeavors. The path of the working writer is often plague with uncertainties and questions about one’s legitimacy as a writer come up quite a bit. As I’ve said before, it can be helpful to revisit the basics from time to time. There are certain times when you actually gain a new insight from a hackneyed and worn tip. Let’s see what you think about that.

The Tips

Write What You Know – Ah, here we go. I’m starting with the "big one." I can’t tell you how many times I’ve seen this tip. I swear, I think there has been a book writing about this one mega tip. All of the objections, all of the praise, and all of the careful thinking that have occurred because of this simple tip. Yet, it makes good sense. It’s a good starting point for any writer to focus on those things they know the most about – or that you’ve become familiar with through research and the like. It comes down to establishing authority. This is how people will buy into the story you’re trying to convey or accept the information you wish to convey.

Watch Your Adverbs and Adjectives – I’ll admit this one trips me up often. It is a battle to draw together the right mix of strong nouns and verbs so you can eliminate many of those adverbs and adjectives that can protract your prose and make it clunky. Cut out most of those words ending in -ly and you’re probably on the right track. Now, this can be a fine line for many of you. (Of course, for me, it’s a more of a blurry line!) You may be thinking that if you cut out all of those types of words that your prose will lack the interesting descriptive details that make words worth reading.

Use The Active Voice (Or Avoid The Passive Voice) – This another of the "big ones." I was reading another article about the passive voice earlier today. Didn’t think I’d be talking about it myself. Like "write what you know," using the active voice is a valuable tip for any beginning writer. The gist of this one is to have the subject of your sentence directly producing the action of the verb. The passive voice reverses this order. (Examples: Active voice – The boy hit the ball. Passive voice: The ball was hit by the boy.) Look at the source of the action. In this case, the boy is the active agent that "hits." By placing the ball front and center, you diminish the strength of the action.

Get A Handle On Your Grammar and Spelling – This tip is so basic that I almost skipped it. I could have talked about other aspects of the craft or may even addressed something like writer’s block but I decided to get back down to the foundation. My advice to you is do what ever is necessary to address issues with spelling, punctuation, and grammar. These are the essential building blocks for any writer. Study the rules, get some books on grammar and usage (Strunk and White comes to mind), and just learn to proofread and self-edit.

And More…

Those are just four tips. I could have laid some more out there; the number of great tips is huge. Still, I wanted to give you something to start with. I close by wishing you luck in your writing endeavors. I also wish all of you a Merry Christmas. I’ll be back with one last post on December 31st — the last post of 2010. Until then, have fun writing.

 

This is a reprint from Shaun Kilgore‘s blog

How Self-Publishing Changes the Bond Between Readers and Writers

Note from Joel Friedlander: I’m pleased to have Mary Tod, novelist and blogger, as a guest on The Book Designer. I found her article a fascinating take on the changes taking place in publishing, and I bet you will too.

In the old-world model writers connected with readers primarily through intermediaries like book stores and book clubs plus the occasional public appearance at a reading or book tour. All that has changed.

 

social media for self publishers

In the new world, connections have multiplied and relationships are two-way and multi-dimensional rather than one-way. (Dashed lines imply secondary relationships sparked by primary ones.)

social media for self publishers

Provocatively, Kate Pullinger, fiction writer and explorer of the future of publishing, says “connecting readers to writers is the only possible future of publishing”. In the realm of self-publishing, this is even more critical. Writers need to consider how they will connect with readers and communities to facilitate at least three things: developing and improving what you offer (books, workshops, speaking engagements, online book signings, online book clubs), marketing and selling, and providing your customers with care and attention.

As a writer who publishes without the leverage of a traditional publisher, you will want to consider:

  • Listening – create ways to listen to your readers and collect data about what you hear; use focus groups and surveys to support regular listening mechanisms. Make sure you respond when they ‘talk’ to you.
     
  • Customer knowledge – find out why people buy your products (or not), why they recommend you to others (or not), why they are repeat buyers. Understand what else they buy.
     
  • More customer knowledge – understand who your buyers are, what segment and communities they belong to.
     
  • Conversations – find unique ways of connecting with readers, ways that will enhance your brand as an author, ways that enable dialogue not one-way broadcast.
     
  • Collaborate – go beyond listening and conversation to collaborate with your readers, perhaps testing your products in advance of a full launch or soliciting ideas for additional content.
     
  • Long term relationships – develop mechanisms to foster long term connections with your readers. Keep them engaged even as you create new offerings.
     
  • Community – build a community of your readers. Facilitate mechanisms for readers to interact with one another as part of this community and to broaden the reach to additional readers.

 

Learning By Example

Can we learn by example? Joe Konrath received significant publicity for doing a deal to directly publish his latest book with Amazon. What does he do to connect with readers?

On JAKonrath.com he lists his books and provides a forum for readers to discuss various topics including the books themselves. In addition to a blog about writing and publishing, he has a page on Crimespace.com (not very active), he’s on Facebook, he uses Goodreads to list his books, link to fans and friends and comment about other authors he reads, he has a blog on Amazon although the link on his main blog doesn’t work, he’s on LinkedIn and MySpace where readers can post a picture on his guest book and make comments, he does author blog tours, he offers free books (not his Jack Daniels books), he’s on Shelfari (but hasn’t visited since May 2009), Squidoo, ITW (International Thriller Writers) and Twitter.

Phew – that’s a lot of connecting!

John Kremer, author of 1001 Ways to Market Your Books and a blog about book marketing had a long list of self-published authors who have gone on to success. Here’s what a few of them are doing.

  • Richard Bolles, author of What Color is Your Parachute, initially self-published. Bolles is famous for the advice he offers regarding career change and has sold more than 9 million copies of his original book. On his website, he offers articles and advice on a wide range of job search and career matters as well as links to well known job websites like monster.com.
     
  • Vicky Lansky, author of Feed Me I’m Yours and other parenting and household advice books and columns, has a website, with information about all her books (and how to order them) as well as free tips on various subjects.
     
  • Mark Pearson, editor of Europe from a Backpack, offers ways to connect with other travelers through social media groups, has a blog (last post was in 2009), has a newsletter, the ability to order books and read a sample of each book, and offers useful links for travellers. His website is here.
     
  • James Redfield, author of The Celestine Prophecy, originally self-published. His first book spent many weeks on the NYT best sellers list. His website Celestine Vision, which he shares with his wife, offers several features: an active forum for people to discuss various topics, a newsletter, information about the Celestine insights, links to a very long list of other websites and people, the movie trailer, information about his other books as well as the ability to order them.
     
  • Thriller author, Boyd Morrison, self-published The Ark on Amazon.com and was subsequently signed by Simon & Schuster. Morrison has a website listing his books and upcoming events as well as the audio from radio interviews and a blog (last updated mid-2009).
     
  • Lisa Genova, author of Still Alice, has a blog focused on her novel as well as information about Alzheimer’s and links various sites. The last post is February 2010. She also has an official author website at Simon & Schuster.

Let’s have a look at a few other self-published authors:

Self-Publishers Connect to Readers

Click to enlarge

Conclusions?

  • Non-fiction by its very nature enables more varied connections to customers.
  • A blog or website is a must, however, a blog allows for more dialogue between writers and readers and amongst readers.
  • Forums are an intriguing way to connect with a community of readers (or others) to discuss specific topics and gain the benefit of a range of input.
  • As far as I can tell, the authors sampled are not gathering information about their customers/readers.
  • Be selective. A blog where the latest post is nine months ago doesn’t give readers and others a reason to return.
  • Most writers are broadcasting rather than engaging.

What you do will depend on how you plan to operate your writing business and technology will facilitate many aspects of building relationships. Being reader-centered can bring new dimensions to how and what you write. Being reader-centered requires you to connect with authenticity and openness, fostering the ecosystem of the writing industry.


self published authors and social mediaMary Tod is a writer of fiction with 30 years of business experience. Her blog, One Writer’s Voice, is designed to share ideas and reflections on historical fiction and the business of writing. She is also the author of two novels and writes another blog, Found Diary, from one of her character’s point of view.

 

 

 

This is a reprint from Joel Friedlander‘s The Book Designer. The article is a guest post that was written by Mary Tod.

How Can You Write About Things You Can’t See?

Books are full of love. But love is something you can’t see. Oh, sure, love-making can be seen and endearing acts of love are visible but love itself is one of many human qualities in the invisible realm of experience.

How about Justice, Peace, Loathing, Frustration, Faith, Perseverance, Honesty, or Hope…?

I wager you saw at least a fleeting glimpse of some human action in your mind for a number of those words.

As I wrote them, frustration made me see myself, dealing with a service tech on the phone, trying to get them to admit that their company just might be part of the bandwidth problem I was having. But the frustration itself was invisible–only its effects could be seen, only what it was doing to me could be written down.

The tightening of my neck muscles, the racing of my heart, as I tried to control my frustration; the words I said to the tech: “Look, you said you have bandwidth limits for the different plans.” My voice was getting louder, my tone deeper. “Doesn’t that mean you have control of the bandwidth?”

I won’t continue the example because just writing about it is bringing the frustration back 🙂

There’s a “rule” of writing you’ve probably heard: show don’t tell. Well, there are a huge boatload of human feelings and qualities that could never be shown even though authors thrill and chill us with their ability to show the effects of our invisible virtues and vices.

Many writers use music while they’re writing, some to set a mood they need to get into their zone, some to cause a mood they want on the page.

Since music and writing share many powers to reveal our invisible lives, I’m going to give you two links. I want you to have them because the hope I hold for our embattled world, so deranged with crisis and grief–the hope that is humanity’s only salvation–lives in the hearts of our Youth.

Venezuela has a secret. They’re ensuring the peace and security of their future by teaching their children to create orchestral music.

I hope the video of The Teresa Carreño Youth Orchestra, high-schoolers who give adult musicians sweet chills of respectful love, will let you feel a bit more hope for our sore-tried human family.

And, the feature-length documentary, Tocar Y Luchar, To Play and To Fight, will show you how the kids in the first video reached such heights of virtuosity.

Music is supreme at making us feel the invisible strengths lying within our souls.

Writing is supreme at showing us those virtues in action.

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If you watch the videos, I’d *Love* to hear your response in the comments 🙂
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Branding the Herd

This post, by Austin Wulf, originally appeared on his Write-Err Blog on 1/6/11.

Author platform. Writer brand. Trademark.

Whatever you want to call it. If you want to be a professional writer, you have to market yourself. I don’t care if you’re self-publishing or going the traditional route. In the age of social media and minute-long fads, we need to do everything we can as writers to keep our names in the minds of our prospective readers.

I recently watched a concert on TV with blues guitarist Joe Bonamassa. Between every song they interviewed him a bit and talked about his experiences both writing songs and being a professional musician. As a guitarist myself, I really dug it for a lot of reasons. But Joe said some things that struck a chord (ho-ho, bad pun) with me as a writer, as well.

In the world of writing, we are our own ad execs.

Bonamassa talked about something that a lot of writers these days are yamming on and arguing about: The indie movement. Granted, he was talking about it in terms of the music business, but a lot of the same principles apply to us wordy types. Joe has his own record label now, but in the past he has had record deals. He said that, in either case, he has to market himself. I don’t have an exact quote handy, but he said something to the effect of: “The label doesn’t promote you nearly as much anymore. Record sales are not where it’s at these days. You have to tour.”

Of course, writers typically go on tour to promote a book. We don’t really make money off of the tour directly like musicians do. But this point still rings true for us: Publishers aren’t doing the same marketing that they used to for authors. These days, it’s all about social connections and Internet presence. Every author should have a blog at the very least. A regularly updated one, at that. Why blog? It’s something we write in, in our voice, every day. It comes to represent us. It is a body of work that we can point to and say, “Hey, that’s me. I did that.” Ultimately, a blog is a website devoted to our writing voice. Are we narcissistic? I like to believe it comes with the territory and to an extent steels your skin for the hard parts of selling yourself. Like rejection.

Read the rest of the post on Austin Wulf’s Write-Err Blog.

The Streets of San Francisco: Detoured, Diverted, and Derailed by Historical Research

Several weeks ago I had carved out a few days for uninterrupted writing, and I was firmly committed to making significant progress on my new book. I already had the first five chapters written (about 10,000 words) of Uneasy Spirits, the sequel to my historical mystery, Maids of Misfortune, and my goal was to get another 4-5 chapters done. I started out well, briefly reviewing my outline, and then I began writing the chapter where my protagonist, Annie Fuller, was to travel from the O’Farrell Street boarding house she owned to the residence of Simon and Arabella Frampton, spiritualists she is investigating. This would require her to take a horse car from her neighborhood north of Market Street to the Rincon Hill neighborhood, south of Market, where the Framptons were renting a house. I started on the first paragraph, and two days later, I only had about 600 words written.

You see, I got lost in the streets of San Francisco, doing research.

The first detour away from writing started innocently enough. I wanted to find the name of the horse car company Annie would have been riding in 1879. First I did a google search, looking for sites on early San Francisco transportation. I eventually found out that there were two routes that went near her house and would take her within a few blocks of her destination, the Central Railroad Company (horse cars ran on rails), and the South Park and North Beach Company. Of course I also read about the history of horse cars in general, learned about when horse cars began to replace omnibuses in San Francisco, located a lovely picture of a horse car from the South Park Company, and read about the history of Rincon Hill/South Park district. One morning of writing gone.

After lunch I pulled out my book of historical San Francisco maps, and, with a magnifying glass, began to go through the maps for the 1860s and 1870s. Uneasy Spirits opens in October of 1879, just a few months after the events of Maids of Misfortune, therefore I needed to know what routes existed in that year. Of course there wasn’t an 1879 map, that would be too easy, but two maps did have streetcar routes marked on them. One was from 1864, which actually had the title “The Railroad Map of the City of San Francisco,” the other was dated 1873. What I discovered was that the Central Railroad went right past Annie Fullers’ boarding house and would pass just two blocks from the Frampton house, so the Central Rail it was. Now that I was sure of the route, I pulled out pictures I had taken the month before when I last visited San Francisco to attend the Bouchercon mystery conference. I had walked between Annie’s house and the Frampton’s place, providentially taking the same route that the horse car would take, and I had snapped a number of pictures on my husband’s iPhone so I would have a sense of the terrain.

Unfortunately, I am not a native San Franciscan. While I visit the city as frequently as I can and have read numerous books on the city, I don’t know the streets the way a native would. I don’t have childhood memories of which section of California Street is the steepest, I haven’t had to calculate whether it is closer to go straight down O’Farrell to Market or turn at Taylor, I don’t have a sense of how long it would take me to get from Kearney to the Embarcadero. I have to look up this kind of detail on a map, or research them in person. In addition, reconciling the streets in 2010 with the streets of 1879 (particularly when most of places where people lived and worked in 1879 were destroyed in the 1906 Earthquake and Fire) is not easy. Flipping back and forth between my pictures, the printed historical maps, and google street map, I pictured riding a horse car down Taylor, across Market, down Sixth, and getting off at Folsom.

But then I had to hit the pause button on my imagination. I had taken the photos in the morning, but Annie and Kathleen would be traveling in the late afternoon, so I had to look up to see approximately when the sun would be setting in San Francisco mid October and what the weather was probably like (again thanks to google). I then rewound my imagination and took the trip again with the sun low in the sky. Suddenly my first day of writing was over and I had written only 135 words.

The next day. after actually writing a few paragraphs of dialog between Annie and her maid as they traveled to the Framptons, what diverted me was not the horse car route or the terrain, but the look and feel of Folsom Street in 1879. I did more research on the neighborhoods of Rincon Hill and South Park, whose character as the wealthy part of town had been undermined by a bad municipal decision to cut through Second Street. I had noticed when I walked between Annie’s place and the Framptons that the 700 and 800 blocks of Folsom had seemed so much longer than the block on O’Farrell where Annie lived. I needed to know why, and if this was a modern configuration or one that would have existed in 1879. It took me hours, but I finally found out that difference in length was due to the original city land surveys, which made the blocks south of Market Street 4 times the size of those north of this main thorough fare. However, I also discovered that the city then divided those blocks into 6 lots each, which were then subdivided in a variety of patterns by subsequent real estate speculators. Phifft, there went the second morning.

After lunch, I wrote a few more paragraphs getting Annie and Kathleen down Folsom to the Frampton’s house, but then I was completely derailed as I threw caution to the wind and dove into the research necessary to determine what style this house would look like, given that it would have been built in the mid1850s (which is when this neighborhood flourished). Between a number of books written on the history of San Francisco architecture, a historical picture of a mansion on Folsom, and several sites on the internet, I finally decided on the Italianate style and determined the architectural details and the proper color scheme for the period. Day two of writing was gone, my nice window of writing opportunity had ended, and I had managed to write only 620 words.

So, was all this research necessary, and was it necessary that I do the research right then?

Yes and No.

I certainly could have done the research later, concentrating on the dialog in the scene and filling in any details later about the name of the horse car, the route they took, and so forth. One downside of having learned so much detail about San Francisco transportation is that I might have been tempted to do an information dump, the bête noir of historical fiction. Even more likely, I might never even use this chapter, deciding later that it will speed up the pace of the book to start right out at the Framptons, skipping how Annie got there.

Yet, I would argue that I needed to do that research, and I needed to do it then, even if the whole chapter disappears and much of the detail I learned never makes it on the page. Even if the reader doesn’t need to know that someone who got off at Folsom would be able to see the Twin Peaks if they looked west up that street, or that Italianate houses had sturdy decorative brackets along their roof lines, I needed to know. Because it is details like this that fuel my creative imagination.

When I can picture the horse car Annie would ride or what Folsom Street would look like, then what I write will ring true, even if every detail I end up writing is a complete fabrication. Because ultimately what I write is just that—fiction. I don’t really know what the 800 block of Folsom looked like in 1879, and even if I did (say for example I found a picture), I might describe it differently to make it fit into my plot. And I don’t really know how it feels like to ride on a horse car, and even if I got to ride in one today, I wouldn’t experience it the same way someone of that time period would.

With a pinch of an old picture, a dollop of a nineteenth century newspaper story, mixed in with four years researching and writing a dissertation on women who worked in San Francisco in 1880, added to a very large portion of having lived for sixty years and the important ingredient of an active imagination, I can make the reader believe they are truly experiencing the past. That is the alchemy of creative writing, and doing research as I write, not in some fill-in-the-blank manner later on, is one of the ways I do my job well.

What about you? How do you use research when you write, whether you are writing historical, contemporary, or science fiction? And, how much detail do you as a reader want when reading about a time and place that is not your own?

 

This is a cross-posting from M. Louisa Locke‘s The Front Parlor.

Citizen Author: Determined, Motivated, Fed-Up Authors: Unite

This editorial, by Arielle Eckstut and David Henry Sterry, originally appeared on Publishers Weekly on 12/20/10.

Yes, Virginia, we’ve entered a new digital age in publishing. But there’s another major change afoot.

America was founded by a scrappy bunch of determined, motivated, fed-up citizen soldiers who revolted against an unjust system that benefited the few at the expense of the many. Like them, a new 21st-century group of brave outsiders has decided to revolt against the often unfair elitism of modern publishing. We call them Citizen Authors.

Sure, some of these brave new Citizen Authors are Harvard graduates with megaspeaking careers and fancy titles. But most Citizen Authors aren’t college professors, graduates of M.F.A. programs, or even relatives of someone in the publishing industry. Instead, they are veterinarians, entrepreneurs, schoolteachers, bartenders, soccer moms, firefighters, goth teenagers, and foodies determined to write their way to success.

Citizen Authors have two things in common: (1) a dream of having a book published, and published well, and (2) the will to make it happen by whatever means necessary. Some Citizen Authors self-publish, some e-publish, some partner with small, medium, and megapublishers, and some do all of the above. There’s Seth Godin, who uses his creativity to package, market, and publicize his books in unique and savvy ways that embrace a grassroots methodology. There’s Robert St. John, who depends on his local following to successfully publish and produce gorgeous illustrated books that defy all publishing conventions about the coffee-table book market. There are Patricia Konjoian and Gina Gallagher, mothers with a passion to help other mothers despite no "expertise" in their topic.

 

Read the rest of the editorial on Publishers Weekly.

Workman published Arielle Eckstut and David Henry Sterry’s The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It… Successfully last month.

Tips On How To Build Blog Readership

A couple of readers asked if I might post an article about how to increase readership of a blog and today’s the day. There are a thousand things you might do to increase readership, but let’s focus on some basic ideas even those new to blogging can initiate.


Determine why you’re doing this. You’ll spend time, energy, forethought and effort. And it helps to know what is it you wish to gain for this endeavor? If you have no goal in mind, why even spend the time? In my case, I want people to recognize my name so when my book is published, I’ll have a market already established.

Determine your target audience. Once you’ve determined your goal, determine your target audience and make that target a restively small group – a niche. Don’t even try to have the world read your blog. They won’t do it. Instead, aim for a realistic number – a niche. A niche market is one interesting in a single subject. More than six billion readers are available to you and even the guy who focuses on the chemical makeup of the pecan shell can find a million followers. There will be plenty of people interested in what you have to say. Identify your market and shoot for it, ignoring everyone else. In my case, I want aspiring authors to read my articles so to gain a bit of notoriety within my industry.

A blog is not about you, it’s about them. After you’ve established your goal and audience, then you must determine what it is they wish to know. Focus your blog on what THEY want to know. A potential reader must immediately understand what is in it for them. Your articles must have some sort of value to the reader or they won’t take their time. Consider this, I write to writers. If my articles were about cooking, how many writers do you think I would attract?  (Here’s a secret – they don’t want to know about you.)

Next, consider the design of your blog. When you look at my blog, it’s quite minimalistic, on purpose. In fact, the one of the most common compliments I receive is the easy to read design. You should design yours based on your audience. If your market is young, say in their teens, it should be flashy, with color and motion. An older crowd would prefer something more staid.

Make people aware of your site. Joining communities is one way to do this. In my case, writers use social networking. So, I followed my audience. I set up accounts on Twitter, Facebook, Scribd and Ping then mention my articles. If they find a title interesting to them, they’ll click through to my site and, with a bit of luck, tell others about it. Learn the social networking end of it first and you’ll be well on your way. Though there are a thousand ways to make people aware of your site, but they are outside the scope of this article. 

Write well. If your writing looks amateurish, you’ll not be able to develop credibility with readers and they’ll move on.  You don’t have to master the skills of Tolstoy, but you should learn how to write with skill. The occasional typo won’t kill your blog, but too many will.

Allow your personality to show through in your blog. Some say you must have something unique to say. Not so. I’ll bet there aren’t a dozen blog with truly exclusive concepts. In lieu of being one-of-a-kind, be you. Your audience numbers in the billions so you’ll find plenty who appreciate how you say what you say. However, you should keep profanity and vulgarity to a minimum. It ain’t as cool as you think.

Okay, my friends, this is your primer on building blog readership. In later postings, I’ll get into some more detailed methodologies.

Until then, I wish you only best-sellers.
 

 

This is a reprint from C. Patrick Shulze‘s Author of Born to Be Brothers blog.

Advertising in Ebooks: An Inevitable Outcome

I made a passing comment on Twitter yesterday that led to some heated discussion. My comment was this:

Ebooks will soon carry links, photos, video, etc. They will also, in order to really monetize the medium, contain ads.

Which I followed with this tweet:

Your ebook will start in 60 seconds, after these messages from our sponsors. #wontbelong

Man, that triggered some visceral reactions from a lot of people. Particularly the advertising part. I think multimedia ebooks are inevitable too, but they’re already showing up in some guises. It’s a matter of ereaders catching up that stands between the standard ebook as it is now and the future ebook full of other media.

But when it comes to advertising in ebooks, I think it’s something that people need to accept. There are many reasons, not least the desire to monetize the ebook and keep “cover” prices down. I’m a big fan of ebooks, but I believe they need to be a lot cheaper than print books. I know all about the general production, formatting and so on, but the same applies to print books. The simple fact is that a person doesn’t get a physical object and the price needs to reflect that. Also, with ebook retailers, the margins are much wider. I make a bigger royalty on a Kindle version of RealmShift, for example, than I do on a print version, even though the Kindle edition is $2.99 and the print edition $9.99. But it’s obviously in everyones interests for publishers to make a healthy profit as well as authors. The more money a publisher has, the more authors they can take on and the more books they can produce. The more authors and books a publisher has on board, the more choice and variety the reading public have. It’s a win for everyone. But how to make it happen?

Kindle ad Advertising in ebooks   an inevitable outcomeIt’s a simple fact that we live in a capitalist society. If anything is going to work, someone needs to be making money. Ideally, everyone is making money except the people buying the product, and those people are happy with what they get for their outlay. In that environment, other than producing a quality product, a lot of profit comes from advertising. And is it really so bad to have ads in ebooks?

A lot of people on Twitter yesterday complained about ads interrupting the reading experience. I agree that if ads suddenly popped up when you turned a page, that would piss me off no end. But that’s not how it has to work. When you buy a DVD, you put it in and you get some ads and trailers before the film starts and maybe some afterwards as well. The movie experience itself is solid and uninterrupted. I see this as the way forward with ebooks. Hopefully consumer demand will force that to happen. If publishers start putting ads in the middle of books, customers should rightly voice their rage and refuse to buy from the publisher any more. But if you have to flick through a few pages of ads before the start of chapter one, it’s a slightly annoying but overall not very debilitating chore. Especially if the presence of those few pages of ads means the ebook is a reasonable price and the author and publisher are making money. Obviously, with the presence of ads, it’s the publisher that stands to make the most, but don’t forget my point above about publishers with good profit margins taking on more authors and giving readers more books.

I even see a time when an ebook might open with visual or video ads that you have to endure before the book itself starts that aren’t just the publisher promoting their other books, but third party advertisers buying space. Imagine an ebook of something by John Grisham, Dan Brown or J K Rowling. These are people that sell a lot of books. If their publisher sold advertising space in the opening pages of their books, that space could be sold at a premium. The publisher could stand to make a lot of money. Hopefully we’d see some of that money given back to authors in higher advances and royalties as well as being invested in future projects. I realise this is something of a utopian view and perhaps rather naive, but we can all dream. If the money is there, we can all lobby to see at least some of it spent right.

With most ereaders now utilising wifi and 3G technology, we could even see a situation where a different set of ads pop up every time you open a book. Ideally you’d only ever see ads at the start of the book, but if the advertising code used the wireless networks you might decide to reread a book a year later and see entirely new ads at the start. We’re already seeing video games where the billboards are updated with current advertising in-game. It’s no great stretch to see that happen with ebooks, thereby making that advertising space more profitable. Someone on Twitter (@NomentionofKev) even mentioned that the ereaders themselves might carry the ads, not the books. That risks a situation where every time you turn on the reader, you see an ad. For me, that’s going too far and I’d avoid that kind of reader. But it’s quite possible that we’ll see that situation before long.

Someone else (@Cacotopos) said that they have a demand list for ebooks – 1) no DRM 2) .ePub 3) no intertextual ads. And they noted that price wasn’t even on their list yet. I tend to agree with their list, but I would definitely add 4) Never more than $5 RRP.

Advertising annoys all of us, but it’s a necessary evil in a capitalist society. Sure, it would be great to have an ebook with no advertising, but isn’t it better to suffer a bit of advertising and have more choice of books, more new authors given a chance to get their work out to wide audiences and cheaper ebook purchase prices? I’m convinced that ads in ebooks are inevitable. It’s down to us to think about that and start voicing our opinions now so that we can hopefully help to shape the way that advertising is approached from the outset.

What are you thoughts on the matter?

 

This is a cross-posting from Alan Baxter‘s The Word.

Some Handy Publetariat Searches

Publetariat is almost two years old now, and there’s a wealth of great information here on the site. Whatever your specific area of interest, whether it’s self-publishing, author platform, ebooks, or the publishing industry in general, you can find plenty of relevent content here on the site. To use the handy links below, which cover some of our more popular subjects, just click on the topic(s) of interest to you, and presto! A lengthy list of links to relevant articles will appear.

The Writing Life

How to Write

Ebooks

DRM

Crisis in Publishing

What Authors Earn

Why Self-Publish?

Author Platform

Book Promotion

 

If you can’t find what you’re looking for in the list above, try the search box at the upper right on every page of the site.  

Reading in the Digital Age, or, Reading How We’ve Always Read

This post, from Kassia Krozser, originally appeared on her Booksquare site on 11/30/10.

As much as the idea of enhanced ebooks brings the sexy to publishing, it doesn’t really do much for most of the books published. Enhanced, enriched, transmedia, multimedia…these are ideas best applied to those properties that lend themselves to multimedia experience (or, ahem, the associated price tag). While many focus on the bright and shiny (and mostly unfulfilled) promised of apps and enhanced ebooks, the smart kids are looking at the power of social reading.

Social reading is normal reading. It’s how we already read in an offline world, and, yes, how we read in an online world. First, some historical context, all stuff that is well known. In the beginning, humans told stories around campfires*. The storytelling happened in group situations, with some stories passed from campfire to campfire, and eventually the woolly mammoth the hunter felled was a large as the Titanic. Some stories became institutionalized — myths, biblical stories, parables. Others, well, they never really gained market share.

Hmm, publishing, the early days.

Time passed. We developed alphabets, we coalesced around local language standards, we wrote stuff down, but the process was laborious (think rocks) or fragile (think parchment) or valuable (think illuminated manuscripts). These printed stories (using both words broadly), fiction and non-fiction, were not possessed in great numbers by common folk. Reading, or sharing of stories, was done in groups, except for those ancient-times-us who wrote stories in their heads (go ancient-times-us!).

Even after the invention of the Gutenberg press, the possession of books was outside the reach of most people. We moved from campfires to candlelight, while the act of reading remained a social activity. The tradition of people reading to each other remains alive and well. I cannot think of the stories of the knights of the Round Table without remembering my mother reading them aloud to four impressionable minds. Likewise, when I remember “reading” The Island of the Blue Dolphins for the first time, I remember my third grade teacher’s voice as she read it to us.

And with the reading, of course, comes the book discussion.

 

Read the rest of the post on Booksquare.

Finished NaNoWriMo – Lessons Learned

I’m back after missing a few Tuesday posts. My competitive side came out while I tried to prove to myself I could succeed at this contest. On Sunday, I pasted into the NaNoWriMo (National Novel Writing Month) site what is to be my next book. I modestly put 51,900 words in my word estimate updater. The validater totaled 52,028 words. That puts me well over the 50,000 I needed. According to the site that makes me a winner along with most of the 36,000 plus other contestants.
 

Last year, I entered and didn’t have half the words I needed by the end of November. However, that contest was a good learning experience to prepare me for this year. I learned from the 2009 entry what I needed to do to compete in this contest and make it to the finish line. For one thing, I have been too used to going over what I’ve written to correct the first time around as I go. Over the years, I’ve entered many writing contests. All the elements that go into a story has to be perfect in order to place. So last time, I didn’t pay attention to the fact the contest information states that the book can be poorly written and should be to get done by the end of the month. How sloppy the sentence structure or how poor the details are doesn’t matter. That can be taken care of after the contest. All right so this time I got it.

Stick-to-itness and watching the words add up are a must. I checked after each writing session to see how many words I’d written. A writer has to average close to 12,000 or over a week to be able to finish a winner. When I hadn’t made that goal by the end of a week, I knew I had to buckle down and continue until I had the amount of words I needed. Then I could stop, rest and get ready to start over the next day. So what if I wasn’t at my brightest when I slaved away at the keyboard, trying to make the 12,000 words a week. All I had to do was keep in mind that I was allowed to be a sloppy writer on this contest entry. No one was going to hold it against me.

I excused last year that I had too many interruptions in November to write. I found this November wasn’t any different. The key is I was prepared for the interruptions and didn’t let those distractions stop me from working when I was home. That meant cutting down to the minimal amount of distractions. For instance, I really did need to go grocery shopping or keep a dental appointment. One cut was not making blog posts most of the month. Writing a post doesn’t take me long, but my dial up Internet connection is slow. It takes a morning and sometimes a day to download the post on my various blogs. While I was writing I kept away from the telephone as much as possible. Time to chat is now that I’m done with the contest.

Turns out, I have done much the same sort of writing with all my other books. I just didn’t think about the time it took to get to the finished version. For one thing, I don’t have a deadline so the days melt into months while I work on a story and rework it and eventually the book is done. I like it that way, but this contest was an incentive to keep working.

NaNoWriMo is certainly a way to motivate authors as long as they have a basic outline or plan in their head for the story. That means start giving some thought to what you want to write about in October. Once the contest starts, there isn’t any time to have writer’s block. The great thing about this contest is whether I got to the 50,000 word finish line or not, I could considered the process a great writing exercise and a portion of a book done.

Now comes the real work. I’ve got to edit the entry, rewrite and delete many words in the sloppy sentence structures. Wouldn’t be surprised if I chop out half of the entry, but that’s all right. The basic story is still there and one of these days I’ll have a book completed.

  

This is a reprint from Fay Risner’s Booksbyfay blog.

Is Speech Recognition Software The Next Step In Writing?

I think any writer can tell you that, when you stop writing, life becomes nothing but shades of grey. That’s what my last few weeks have been — nothing but shades of grey. In short I’ve been miserable. It’s not that I haven’t wanted to write. It’s just that I’ve been very busy. I usually have just enough time to juggle all my responsibilities, including working on my current project, but I’ve recently picked up a few hours at work and its severely limited my time.

And so I am once again faced with trying to find a creative work around to my lack of time. I’ve heard that voice recognition software can really speed up the process of writing. However, as I test this new software today, I’m finding it more than challenging. Why? Because I’m used to letting the words flow through my fingers and talking in my head, not out loud. I’ve found staring at a blank screen to be daunting as I try to decide what words to say. I usually close my eyes and “let my fingers do the walking,” but with speech recognition software you have to keep track of what the machine is doing. (Of course, that could just be the perfectionist in me. :P )

I have to wonder if this software is more for people like my husband who likes to talk things out rather than write. He’s a very auditory person. I’m very visual. In fact when I talk in my head I actually see the words as they float by. Strange, I know, but then I wouldn’t be a writer if I weren’t a little strange.

So far I’ve spent more time trying to get this software to do what I want than getting any work done. It would’ve been faster to type this than use voice recognition. Still, I don’t like to give up on something new, so I’ll go through some training with my computer and give it a little more time before I decide to chuck it all.

I’m curious to know, is there any writer out there who thinks voice recognition software is the greatest thing since sliced bread? I’d love to hear your thoughts on the subject. Is this the next step from pen to typewriter to computer to speech on The Road to Writing?

 

This is a reprint from Virginia Ripple‘s The Road to Writing.

Finished NaNoWriMo Contest A Winner

I’m back after missing a few Tuesday posts. My competitive side came out while I tried to prove to myself I could succeed at this contest. On Sunday, I pasted into the NaNoWriMo (National Novel Writing Month) site what is to be my next book. I modestly put 51,900 words in my word estimate updater. The validater totaled 52,028 words. That puts me well over the 50,000 I needed. According to the site that makes me a winner along with most of the 36,000 plus other contestants.

Last year, I entered and didn’t have half the words I needed by the end of November. However, that contest was a good learning experience to prepare me for this year. I learned from the 2009 entry what I needed to do to compete in this contest and make it to the finish line. For one thing, I have been too used to going over what I’ve written to correct the first time around as I go. Over the years, I’ve entered many writing contests. All the elements that go into a story has to be perfect in order to place. So last time, I didn’t pay attention to the fact the contest information states that the book can be poorly written and should be to get done by the end of the month. How sloppy the sentence structure or how poor the details are doesn’t matter. That can be taken care of after the contest. All right so this time I got it.

Stick-to-itness and watching the words add up are a must. I checked after each writing session to see how many words I’d written. A writer has to average close to 12,000 or over a week to be able to finish a winner. When I hadn’t made that goal by the end of a week, I knew I had to buckle down and continue until I had the amount of words I needed. Then I could stop, rest and get ready to start over the next day. So what if I wasn’t at my brightest when I slaved away at the keyboard, trying to make the 12,000 words a week. All I had to do was keep in mind that I was allowed to be a sloppy writer on this contest entry. No one was going to hold it against me.

I excused last year that I had too many interruptions in November to write. I found this November wasn’t any different. The key is I was prepared for the interruptions and didn’t let those distractions stop me from working when I was home. That meant cutting down to the minimal amount of distractions. For instance, I really did need to go grocery shopping or keep a dental appointment. One cut was not making blog posts most of the month. Writing a post doesn’t take me long, but my dial up Internet connection is slow. It takes a morning and sometimes a day to download the post on my various blogs. While I was writing I kept away from the telephone as much as possible. Time to chat is now that I’m done with the contest.

Turns out, I have done much the same sort of writing with all my other books. I just didn’t think about the time it took to get to the finished version. For one thing, I don’t have a deadline so the days melt into months while I work on a story and rework it and eventually the book is done. I like it that way, but this contest was an incentive to keep working.

NaNoWriMo is certainly a way to motivate authors as long as they have a basic outline or plan in their head for the story. That means start giving some thought to what you want to write about in October. Once the contest starts, there isn’t any time to have writer’s block. The great thing about this contest is whether I got to the 50,000 word finish line or not, I could considered the process a great writing exercise and a portion of a book started.

Now comes the real work. I’ve got to edit the entry, rewrite and delete many words in the sloppy sentence structures. Wouldn’t be surprised if I chop out half of the entry, but that’s all right. The basic story is still there and one of these days I’ll have a book completed.